A few light thoughts to get us through into what promises to be a wet, subdued weekend.
I want to pen a few cognitive whirrings on two tangibly similar but intellectually opposite products: Newspapers and cigarettes.
Tabs
I have one vice left in this world, since junking things like gambling and booze - smoking.
I do love me tabs. They get me through a day's hard work, they help me chill the fuck out and they also induce a sense of the sublime, giving me pause to think and wistfully muse over things during enforced breaks from the hubbub of life.
The down sides are obvious, but I tend not to think about that too much. I know I'll give up (probably quite easily, as I have done many times before) and I know it's not an unaffordable habit of mine.
I tend to equate my smoking experience with that of the hypothetical man who seeks out sexual experiences from paid prostitutes outside of his long term relationship. The man goes to this cheap street hooker (Pall Mall, Mayfair) and that brothel (Richmond Superkings, B&H Silver), but ultimately, he knows he can never get elsewhere what he gets at home with the strong, reliable and dependable girlfriend. When dawn breaks, and the money has run out, he'll always trudge on home to 'old dependable'.
That's me and cigarettes. I get itchy, fed up, try different brands, like smoking them for about 4 or 5 tabs, then get very bored and restless before going back to the shop to pick up my long term, dependable favourites.
Marlboro Gold.
What has added to my satisfaction of being a Marlboro Light smoker is, and this is totally weird and irrational, the fact that they have totally redesigned the pack. After all these years of Marlboro having the packs with the thickly cast, multi sided coloured 'arrows' pointing upwards (red for strong, yellow for light), it's all change. And I really like the new design. So much so, that my smoking experience has actually improved because of it.
Now that's actually quite scary. Because Phillip Morris will probably sort of know it does that. Good on 'em!
Firstly, the new pack has a raised, slightly embossed effect across most of the front, and it is just much more aesthetic than the older one. Which looked a bit musty and outdated. The newer one has a fresher, more alluring feel. The look is 'light' and professional. These guys, somehow, must have done some market research before launching this. I don't know how or where, because our ludicrous fascist country just about barely lets these people trade, never mind speak to their customers.
But my saga with Marlboro does not end here.
If you are a smoker and you keep an eye on what tobacco products are out there, you might have noticed this addition to the Marly Family pop up on the market over the last 6 months or so...
OK, what is the deal here? Why are these 50p or so cheaper than Red or Lights? I just don't get it. There's nothing wrong with the quality. They smoke nicely. Strong, sure, very strong. But they are definitely not remotely budget.
I wonder whether it's just a marketing strategy, and they are cheaper in order to somehow catch the market's attention and shoe horn in there. Once a market has become established, they may well rise in price and catch up with the sisters in the Morris family.
Given how dear cigarettes are now, these are well worth a look if you still want the Marly quality but do not want to whore out to the scummy brands.
I say that, but of course, I know deep down full well that there still, still, is no substitute for the king of tabs - Marly Shite.
Tab Papers
I am also a fan of smoking rolling tobacco. When I run out of specialist, imported handrolling tobacco which I procure from Shervingtons in Chancery Lane on visits to London (highly recommended tobacco specialists), I am partial to a bit of the old 'Amber Leaf'. A sturdy, decent and very smokable rolling brand, devoid of the sickly sweetness of Golden Virginia and the grubby, tarry bitterness of brands like Drum and Cutters Choice.
When it comes to rolling tobacco, I am particularly fussy about the type and weight of rolling papers I use. Fundamentally, I will not enjoy a rollie smoke at all, and I will refuse a rollie, unless it is used with blue Rizla. I am weird like that. I don't like the super thin Silver Rizla, because for me that leads to an over-emphasis of the pure tobacco taste.
Green or red Rizla, or any other cheaper or free rolling paper, ruins the experience, because the smoke is over-shadowed by the taste of the paper rather than the tobacco. The perfect compromise comes with the reasonably thin Blue paper.
Further to that, even, I will never smoke a rollie using a roach. I will have to use Swan filters, as it creates a proper balance in the taste and inhalation of the smoke.
Does anyone else have smoking peccadilloes like this? I wonder.
Tabs (papers), no, not rolling papers, or cigarettes...Tabloid newspapers and other rags
Being tight, and busy, I tend to read all my news online for free.
The world of journalism has shifted quite a bit over recent months, and many readers of ours may have noticed this too.
Of course, we had the 2010 General Election, and the lead up to that and aftermath saw some shifts in allegiances. The result also saw the Guardian shift further to the left, and there will be a number of reasons for that. One factor will be the fact that the Guardian took a lot of much needed revenues from public sector New Labour promoted and often funded job ads. So they have vested reasons for opposing the liberal coalition, leading to them casting them as a right wing coalition. Which they clearly fucking aren't.
The G has therefore gone 'out there', and must be taken even less seriously than ever before. It has simply lost the plot. Which is amusing seeing as they backed the Lib Dems in the election. Hey, maybe that's another factor. Who knows the whole reason. All I know, is they have gone all 1970s and are hurtling towards Tony Benn territory with added obsession over Islam and immigration issues.
The Independent continues to trumpet an odd form of social democracy, which seems ever more outdated now that Labour's experiment with that politics has proven to have been such an abject failure.
The Times has decided to make readers pay for online content. Which is hilarious, because virtually no-one does. So they have essentially fucked themselves. The paper was going downhill from a quality journalism point of view before hand, so God knows what that rag has in store for the future.
And of course, there's the ever curious, ever deranged and potty Daily Mail. Which, as the Daily Mash T-Shirt suggests, is like spending 20 minutes in a mental hospital.
Does Dacre really have no idea what his online editor is doing with that paper? It is absolutely astonishing how they get away with it without being totally ripped and discredited by anyone with a passing interest in news and current affairs.
It has turned into a rabid, hyper-hypocritical, super-salacious version of the National Enquirer. Every day they publish a new tranche of stories about young girls or old, supposedly washed up celebs, bearing flesh. It is unabashed in its attempt to titillate. Which wouldn't be a problem, if the Mail did not market itself as a staunchly moral and conservative, serious paper.
The other day they had two pieces, side by side, in the online front page. One was a very concerning piece about 'Kim Kardashian's' 14 year old sister, and a set of racy, saucy photos of her posing in a bikini. The comments have to be read to be believed. Yes, I'll say that again - she is 14 years old. And the piece was basically a 'cor, phroar, what a corker!' piece.
And the adjacent story was about how an Emmerdale episode was deeply shocking and offensive because in the backdrop of one particular scene, there was a blackboard with inappropriate writing on it. The writing was a shopping list, which included the words 'pile cream' and 'jam rags'.
Now, even if this was offensive to someone, they'd have had to have possessed a keen eye to see the offence. Secondly, the offence was obviously worsened by the fact the Mail published the piece...and the stills from the episode. And the killer one - this outrageous filth which obviously had the Mail rattled, was sat next to the indecent pictures of a minor. Which the Mail bought, published and promoted in a prominent place online.
They didn't need to do any of that, and the two issues are clearly juxtaposed in a way that shrieks Daily fucking bullshit Mail hypocrisy.
It is definitely getting worse. The Mail online has a staggering number of readers per day now, probably among the highest ratings for any paper on the internet in Britain, and probably most other countries. I saw the figure the other day, but cannot locate it, but it naturally runs into the many millions.
I think this is deeply worrying for those interested in seeing proper news and journalism at work and it does not do any favours for the national psyche. If we want to become a country that moves away from dodgy journalism and the ill-education of the masses, and if we want to move on from the depressing Big Brother, reality TV, celeb culture we have here, the Mail's success is a hindrance to this unlikely dream.
Anyway, I'm off for a tab. Feel free to comment.
Yours
JD











